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Via Sacra The Via Sacra is an ancient trail made up of sacral spots. It became the main theme to the architectural event 'plan 03'. To guide the visitors adequately mok to developed an adaptable and meaningful signage system.

How to derive an unintrusive signage system?

Client
plan 03 (BdA)
Büro Voggenreiter

Event & Exhibition

Signage System
Collateral Strategy

All mok to services

Timeframe
June – August 2003
Relation
Student project (KISD)

 

The 2003 instance of the 'plan03' was themed by an ancient sacral trail: The Via Sacra. mok to and friends extracted an appropriate symbol language from colognes' urban structure.

 

Approach Taking on the task of planning the encounters between man and architecture, we approached the project by creating anchors on the trail throughout the city. No determined course – only more or less dense areas. The systems' openness supports the unpredictability of human movement.

 

Solution While the 'Mystikons' act like neuralgic spots they affect visitors and habitants - and by chance they trigger discussion. The 'Mystikons' draw in people, places and architecture. On a symbolic level they are dubious: Acting as a simple sign, a Mystikon marks the route, but for an insider it tells about the nearby church and its vicinity. Following the tradition of the previous 'plan03' instances something endured the week of the event, and carries the spirit of this architecture-centric week: The Mysticons. They connected the current event with the upcoming one throughout the year. And over time they fade away to the city's' face, from where they emerged.

 

Result A navigational system was created from the city's unique image: The 'Mysticons' - mysterious icons - to guide visitors on this event through the cities urban environment. Collateral material was produced, benches – taken from churches – were disposed at major junctions and human guides offered tours.

mok to elaborated on this project in cooperation with the 7hz Designgroup.

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